It’s quite simple. There are only three ways to get your next gig, session, student, or whatever it is that you’re looking for.
Think about it like a traffic light system, it’s pretty simple. The hardest people to get to are the people who don’t know you or who you don’t know.
The next group includes people you might know or people who might know you but haven’t yet hired you or paid you for whatever reason.
The next includes existing and past contacts you know through friends, bands, schools, studios, venues, etc. They are the most likely people to give you a gig.
Here’s your task for today; you’ll have four.
(1)Use social media to say hi to people you met on a recent gig.
You might be able to do that on email, but if you’re anything like me, and you’ve done a gig with a band you don’t normally work with or you’ve been put in a situation when you just go in and do it, you just go in and do it. In a pressured situation you don’t spend a lot of time talking to people about what’s going on. You get in, get your head down. If you’re a drummer you’re certainly too busy getting your gear up and thinking about the drive. So just say hello! It’s as simple as that. Make that part of your regular thing and it won’t feel too “hustle-y” to you. Just say hello to someone.
(2)Use email to ask for a testimonial from a band, student, client, or a respected musician you know you work well with.
Other people’s opinion holds a lot more weight about you than your own opinion of yourself. You might be surprised; people might think much more highly of you than you thought. Testimonials are really useful because if you do have a website because people’s opinion of you go a long way. (If you don’t have a website then please ask me and I can put one together really quickly and I’m not a tech nerd or a graphic designer! But something simple goes a long way.) Ask the people that you trust to say something nice about you and maybe you can say something nice about them as well!
(3)Use your phone to say hi to at least one person you haven’t seen in a while and let them know your situation.
If you’re at the moment struggling for gigs, work, teaching, just give a couple of people that you know and trust a phone call and let them know where you’re at. They might have heard about something. They might say, “Oh man yeah, I know there’s a situation where someone needs a ____!” Just say hello.
Don’t try to hide behind getting down or anything else.
(4)Use your body to go to a jam session or a gig to talk to someone new or someone you haven’t seen in a while.
Just connect with people, because it’s not actually about hiding behind emails and social media. At some point you have to get out there and say hi to someone. So if you can afford the time to go out somewhere socially, do that. It’s a really healthy thing to do.
If you found that helpful (hopefully you did) and you want to do something about it, please message me on my Facebook page! Let me know what results you got. You can find me at facebook.com/tobygoodmanmusic.
Give that page a like or contact me directly if I can help you with anything like your website and other ways to reaching out to people. Just contact me on the Facebook page or right here.